Client:
O'Keefe and Daughters
Project:
Spring 2004 Clothing Catalog
As a designer of children's clothing, O'Keefe and Daughters catalogs have to look fun. Because the corporate ID relies heavily on the flood of the color salmon, we needed a way to visually separate the seasons. We wanted to use schoolyard jump ropes in different color schemes to delineate each season. When cost prohibited this, we used the same concept, but created it in 3D and printed it.
